Action 4.5 - Promotion of New Tourism Product: Green Cycling Destination
Mojácar's promotion as a cycling tourism destination has been driven through specific campaigns and collaboration with accommodation providers and sector businesses. The action seeks to adapt services and infrastructure to the needs of those traveling to cycle, move toward recognized quality certifications, and consolidate a differentiated offering. This new tourism product helps attract visitors throughout the year and reduce seasonality.
Investment of the action: 18,150.00 € (VAT included)
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